Spice Girls are back together as they unveil details of new musical

Posted in June 26, 2012. Filed under: Spice Girls. Tags: . By . Short URL: http://link.melb.us/1uKZNDj

It’s been four years since they reunited for their Return Of The Spice Girls tour.

And following months of speculation whether or not they would join forces again, all five members of the Spice Girls got together in London today to announce details of a West End musical based on their songs.

Victoria Beckham, Emma Bunton, Melanie Chisholm, Melanie Brown and Geri Halliwell went back to where it all began – the St Pancras Hotel in London, where they filmed their Wannabe video in 1996.

Just like the hotel, which has since been restored and is looking a lot better these days, few would disagree the girl group are also looking much improved from their ’90s heyday.

The musical, entitled Viva Forever!, will tell the story of ‘a beautiful, talented girl and her best friends who get swept up in the obsession of today’s TV celebrity culture’.

The musical ‘charts her journey into the world of overnight fame and its impact on her relationships with her mother and the friends she thought she’d have forever’.

The five women had joined forces to announce details of Viva Forever, a musical based on their songs and written by comedienne Jennifer Saunders and producer by Judy Craymer, the theatrical impresario behind the success of Mamma Mia!

Speaking at the press conference, Craymer hailed the group: ‘I loved what the Spice Girls did for women’s confidence. There’s something very empowering about them.’

Saunders, who cameoed in their film Spice World, said: ‘The second I knew this project was up for grabs I rang my agent and said I had to be involved.’

Viva Forever! is the latest ‘jukebox musical’ to hit the West End – that use original songs as a basis for an original storyline.

While Mamma Mia! (Abba), Thriller Live (Michael Jackson) and We Will Rock You (Queen), have been a huge success, other musicals such as Our House (Madness) have not been as popular.

The musical is due to open at the Piccadilly Theatre in London’s West End on November 27.


Thanks to Daily Mail

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Viva Forever! The Musical: website & social medias